The Fashion Retailer The Fashion Pyramid of brands
Masstige in Fashion – Revealing your deep fashion thoughts
Halston Revisited - Feldmann trommelt
Regret and self-peer-brand frustration in masstige collaborations: the case of missed purchases because of stock-out | Emerald Insight
Exploring Masstige Brands' Antecedents and Outcomes | Request PDF
Does masstige offer the prestige of luxury without the social costs? Status and warmth perceptions from masstige and luxury signals - ScienceDirect
What Does 'Masstige' Mean For China? | Jing Daily
H&M's Collaboration with Balmain Showcases the Success of Hi-Low Masstige Fashion Trends and Why They Work – Label Networks
H&M's Collaboration with Balmain Showcases the Success of Hi-Low Masstige Fashion Trends and Why They Work – Label Networks
What Does 'Masstige' Mean For China? | Jing Daily
Masstige in Fashion – Revealing your deep fashion thoughts
MasstigeWatch: Jason Wu for Target, Marni for H&M & more - Cheryl Shops
Stella McCartney's H&M Collection: A Touch of Masstige - DER SPIEGEL
Masstige' - the 'high end designer on the high street' effect | design | Agenda | Phaidon
How consumption values and perceived brand authenticity inspire fashion masstige purchase? An investigation - ScienceDirect
Rules and Regulations: Versace for H&M - Haute Living
Meet the Best New Fall Beauty Brands
Call Me On The Yacht: November 2009
Masstige' marketing: A review, synthesis and research agenda - ScienceDirect
New luxury brand positioning and the emergence of Masstige brands | SpringerLink
H&M - Luxury Designers Have Grown Their Brand
Masstige: are luxury brands in danger? – Fashion by M
Exploring Masstige Brands' Antecedents and Outcomes | Request PDF
