Nike, Puma put out ads taking on racism to make money. Colin Kaepernick's motivation is different
Colin Kaepernick's Nike Ad Made $43 Million in Media Buzz
Brands Like Nike and Adidas Speak Out Against Racism. Is It Enough? - WSJ
Nike CEO: We must get our own house in order on racism | PR Week
Nike's 'Don't Do It' Anti-Racism Ad Receives Mixed Reviews
Nike Japan ad on teenage bullying and racism sparks debate | Japan | The Guardian
Nike CEO note to workers on racism: Must 'get our own house in order'
Nike anti-racism video goes viral, sparks controversy in Japan
Big brands take a stand and support #BLM | The Lighthouse
Raheem Sterling Fronts New Nike Ad After Speaking Out On Racism | The Drum
Nike (NKE) Brings Social Justice Ads to Japan. The Results Are Mixed - Bloomberg
Nike Issues Anti-Racism Letter to Employees
Kaepernick backlash: Burning your Nikes instead of confronting racism - The Boston Globe
Black Lives Matter: Do companies really support the cause? - BBC Worklife
Nike hit by conservative backlash over 'racist trainer' - BBC News
Nike takes stand on racism in America with 'Don't Do It' ad | 13newsnow.com
Nike's 'Don't Do It' Anti-Racism Ad Receives Mixed Reviews
Nike CEO John Dohnahoe Anti-Racism Letter to Employees | HYPEBEAST
Colin Kaepernick's Nike Campaign Keeps N.F.L. Anthem Kneeling in Spotlight - The New York Times
Don't Do It": Nike takes stand against racism as US protests spread
Beneath the Hyperbole: Marketing, Nike, and Athletes
How Nike made taking a social stand part of its marketing
Why Nike was right to feature Colin Kaepernick in its controversial new ad | Reuters Events | Sustainable Business
Is the 'racist trainer' controversy good for Nike? - BBC News
Nike Backs Footballer Raheem Sterling's Stance Against Racism | LBBOnline
Raheem Sterling fronts new Nike advert after speaking out on racism | Daily Mail Online
